Local discovery and Google visibility
Keep location, hours, cuisine, menu, booking destination, and customer-facing information consistent across controlled profiles and the website.
London restaurants
Connect discovery, social proof and reservations.
Restaurant marketing in London across social media, local search, websites, menu and reservation journeys, content and paid campaigns.
Where this work fits
Start with the business constraint, not a fixed channel bundle.
Useful for restaurants that already create a good guest experience but have fragmented discovery across maps, social, menus, booking links, offers, and reservation systems.
Working scope
Three parts of the operating model.
Food and venue content systems
Plan content around dishes, atmosphere, team, occasions, menu changes, events, and real guest context rather than relying on isolated promotional posts.
Reservation and campaign tracking
Connect campaign or profile traffic to the relevant menu, event, booking, or contact path and measure completed actions where the reservation system permits.
Measurement
Judge the channel by the next meaningful business action.
Review map and organic discovery, menu or booking page visits, reservation actions where available, offer or event performance, repeat audience signals, and source-level customer quality.
Questions before starting
Can marketing fix weak restaurant reviews?
Marketing can improve information and response workflows, but recurring operational complaints should be solved in the guest experience rather than hidden with promotion.
What does the first London growth audit cover?
It reviews the current offer, website or landing path, search visibility, social and paid acquisition signals, tracking and follow-up, then identifies the smallest useful first test.
Do you guarantee rankings, leads or revenue?
No. Hermes can control agreed research, implementation, testing, tracking and optimisation, but search rankings, platform auctions, buyer behaviour, sales execution and revenue cannot be guaranteed.
Commercial boundary: platform spend, third-party fees and production costs are separate unless explicitly included. Search rankings, leads, sales and revenue are not guaranteed.